KEEPING TRACK OF YOUR LINK EXCHANGES
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All of us want to increase traffic to our web sites. It helps our search engine
rankings, and provides us with potential new customers. One of the best, and
certainly least expensive, ways to do that is by exchanging links with sites
similar to our own. However, you don’t have to accumulate very many links
before it becomes difficult to keep track of them all. Many of them have similar
sounding (or identical!) names, descriptions and even URL’s. Let me suggest
a simple way to keep track of them so you don’t embarrass yourself and
annoy others by requesting to exchange links with someone more than once.
Create a simple spread sheet with four columns and no more that 51 rows; one
row for titling your columns, and 50 for listing links. Search engines seem
to not like link pages with more than 50 links, so if you make your spread sheet
only capable of holding 50 items, you won’t exceed that arbitrary level.
Each link page on your site will be a separate sheet in your spread sheet file.
You can rename the tabs along the bottom to match the page titles on your web
site if that helps you keep track.
Your four columns will be “Title,” “Description,” “Page/Location,”
and “URL.” Take the first link page on your site and just type in
the info. Copy and paste may or may not work as some software insists on copying
the hyperlink info as well and makes necessary stuff like wrapping text difficult
or impossible. The page/location column is used to code which link page you
have the placed the reciprocal link onto, and where up and down the page. For
instance, the first link on your page one is coded 1.01. The 12th link on page
2 is coded 2.12. The 18th link on page 3 is coded 3.18, and so on. Once you
have done that, have your software alphabetize the page. The links will then
be arranged in alphabetical order so you can easily find whatever you are looking
for. Additions to not-yet-completed pages can just be added to the bottom, and
then re-alphabetized. Try it!
Sandi Moses has been involved in internet marketing since November, 2003. Visit
her site at http://www.123iwork4me.com
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